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10 essentials to Lead
Most people think leadership is all about delegating work and being authoritative. Few assume authoritativeness is sheer dominance. For all those- its time to rethink. If you think that hitting on the...
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3 Don’ts for Biz on Social Media
Social media is a must for business these days. It’s all about how we communicate, how we do business-we are social, and guess what it’s expected to be natural. But why is that still 20% of large...
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2 Rules for a successful business!!
Sitting through in multiple management meetings, I have always had this question. What kind of a strategy is reliable or at least practical? We often hear about huge corporate achievements or...
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Expanding business?? Ensure these…
So, are you considering to expand your business? Well, then you have quite a few things to consider starting from strategy. First ask yourself- If you are planning to grow or sell off in few years? If...
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Trust matters the most!!
Relationships revolve around one keyword – “Trust” You heard it right! It matters the most in personal relationships and even more in business. When it comes to building relationships for business, one...
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Feed on your feedback
Here’s a short one, I really promise to keep this very short. I was at a bank today and saw some really unhappy customers. The unhappiness essentially resulted out of poor service by the staff and of...
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What people think of you?
Well, we all keep worrying as what people might think of you. The feeling is stupid for personal life, people who wann’a stick will stick. But in the business world its a different ball game. You need...
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Define the limits clearly!!
Here’s the thing: Do you ever bully the ticket examiner in the train? No matter how much you paid for your ticket, you never try to bother the bus conductor to delay the bus timings or airplane to...
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Competence or Chance?
You got competence? What next?? As we get more experienced, we get better, more competent, at least ideally!! So we all fall in love with that competence, appreciate it and protect it. What happens...
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LivingSocial®- What went wrong?
LivingSocial®, the daily deals site. What went wrong? The hackers gained access to customer data on their servers including emails and encrypted passwords. Although the company feels the passwords are...
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Is your marketing Taken Already???
No matter if you’re marketing a self-published or trade-published book, you as an author are responsible for your own marketing. There could be no better marketer than you as an author. The good news...
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Culture – your path to Affluence!!
Marketing to a particular group predominantly depends on a lot of demographics, culture being the major part of it. Yes, culture plays a big part in the decision-making system of a customer. We take...
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ROI on IT Security
Alright, here’s the thing!! Return on Investment (ROI) is single most dominant concern among management teams across industries. In this post, let us have a look at IT security teams and what they go...
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Marketing or market-driven??
Well, today’s topic is driven by the set of questions I’m asked regularly, at least for the last few weeks – Should you make a product and start marketing or should you go by the market for something?...
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